Activision have no morality at all. I'm not just talking about CoD. They recently promised that From Dust would not have their draconian 'always online' DRM, yet, when it was released, it had it (making lots of people try to return the game, which is very hard). They constantly delay the PC version of games, for no apparent reason, and when they are released, they are usually awful console ports and have shitty DRM.

Soon, the idiots who still buy CoD games will come to realize that they are just buying the same game over and over for £40 a year and the series will go the way of Guitar Hero and Tony Hawks.

how many McKenzie kids are now buying games because CoD was a good gateway into gaming for them?
Vicious, I don't understand your point here. Are you trying to say we WANT these people to start playing games?